by Ed Luttrell
National Grange Director of Leadership and Membership
Is your Grange stumped on how to get new members and has
limited resources? If so, then at your next meeting, talk about how you can
invest in promoting your Grange. Take a look at everything you do and how
you can use it to put your Grange front and center in the eyes of your
community.
Spend a few dollars on a custom membership
brochure/application or on labels to go on a brochure from your State or the
National Grange. If you have public dinners, order or make Grange place mats
for your tables. If you have a newsletter, print extra copies to hand out.
Look at ordinary things and imagine a Grange emblem or your Grange’s name on
them.
The advantage in having something to promote your Grange
with is twofold. First, it does make people aware of your Grange. It may
also change their perception of your Grange. Second, when your members have
something to hand out, they will feel pride in doing so.
When your members are feeling pride, they will be much
more successful in recruiting new members. When you invest in promoting your
Grange you will significantly increase the opportunity to gain new members
for your Grange.
